AKUNGBA-AKOKO, ONDO STATE — August 25, 2026 — Happiness Fits, an emerging Nigerian fashion and lifestyle brand, today announced the strategic appointment of Ajayi Olumide as Co-Managing Partner and Head of Ambassador Operations. The appointment marks a significant milestone in the brand's growth plan as it prepares to scale operations, expand its campus footprint, and strengthen student engagement starting from its hub in Akungba-Akoko.
In his new role, Olumide will work alongside Co-Founder Oluwabunmi to oversee business strategy, operational growth, and market expansion. As Head of Ambassador Operations, he will directly lead the brand’s campus ambassador initiative building a network of student leaders, driving creative community campaigns, and expanding brand reach across higher institutions in Ondo State and beyond.
"We are excited to welcome Ajayi Olumide to the executive team," said Oluwabunmi, Co-Founder of Happiness Fits. "Our mission has always been to deliver high-quality, stylish fashion to young adults without stress or inflated pricing. As we enter our next phase of expansion, Olumide’s leadership will be instrumental in scaling our ambassador program and bringing the Happiness Fits experience to broader student communities."
"Happiness Fits has set a strong foundation in Akungba by pairing quality apparel with a customer-centric retail model," said Ajayi Olumide, newly appointed Co-Managing Partner. "I look forward to co-managing operations and driving our campus network forward—building lasting connections with students and establishing Happiness Fits as a household name in youth lifestyle fashion."
Founded on August 1, 2026, Happiness Fits offers a range of everyday apparel, including graphic tees, hoodies, denim, and accessories, paired with signature perks like free doorstep delivery in Akungba and custom order gifts. Olumide's leadership will focus on expanding this model to additional campuses nationwide over the next two to five years.
About Happiness Fits:
Based in Akungba-Akoko, Ondo State, Happiness Fits is an emerging Nigerian fashion and lifestyle brand dedicated to providing quality, stylish, and budget-friendly apparel for students and young adults.
For inquiries or campus ambassador partnerships, contact +234 907 908 4522 or follow @happinessfits on TikTok.